Thursday, September 17, 2009

Pickles & Ice Cream Maternity Apparel Grand Re-Opening benefits the Texas Children’s Hospital in support of National Childhood Cancer Awareness Month!

September 25-26, 2009. Pickles & Ice Cream® kicks off their new location in the chic Blvd Place on Post Oak Boulevard with a trunk show featuring Stella & Dot Jewelry, in-store promotions on the best selection of maternity fashions, and PIC Gift Certificate giveaways with a portion of the weekend’s sales going directly to the Texas Children’s Hospital in honor of sweet Nicole Lee.

Pickles & Ice Cream is one of 8 other Pickles & Ice Cream boutiques throughout Texas, Oklahoma & the Southeast to deliver not only designer but moderate maternity apparel to moms-to-be. Well-known for bringing fun and fashion to expectant moms, Pickles & Ice Cream is more than a clothing store…it’s an experience. It’s a one-of-a-kind boutique shopping experience for pregnant women where fashion, selection and personal service collide.

And on this particular weekend, it’s about so much more than just craving the clothes and savoring the service. Owner, Dawn Wilson, didn’t want just any grand opening. “I wanted to take this opportunity to make our Grand Re-Opening meaningful not only to our Houston area mommies but to my family as well,” says Wilson. “My 8 year-old daughter lost her friend to cancer and I want to show her how we can continue to honor her life and spirit with awareness,” Wilson adds. Nicole Lee lost her fight with brain cancer at the tender age of seven on September 2, 2009. Wilson and Nicole’s mom, Althea, both wanted this weekend event to be a tribute to Nicole as well as philanthropic.

True to Pickles & Ice Cream’s inherent desire for balance, this Grand Re-Opening will not only be extremely meaningful, it also promises lots of energetic fun, maternity style ideas, giveaways, and an awesome trunk show featuring the designers of Stella & Dot. Stella & Dot offers stunning and cutting edge jewelry design at not-so-designer prices. Their jewelry prices range from $24-$248. Wear the jewelry the celebrities wear and love but at prices real people can afford.

Pickles & Ice Cream is also offering 15% off all the new Fall maternity fashions as well as Basics and nursing lingerie and sleepwear. Pickles & Ice Cream carries designer lines like JBrand, Paige, Citizens, Maternal America, and Michael Stars as well as great moderate-priced lines like Born Naked, Bellyssima, Olian and Noppies.

You’ll find Pickles & Ice Cream at the brand new BLVD Place at 1800 Post Oak Blvd, next to R.D.G. Bar Annie and New Balance. Check our website for the latest details at www.picklesandicecream.com. Or, drop us a line at houston@picklesandicecream.com. We look forward to having a great time for a great cause for Houston’s mommies-to-be!

Contact Info: Dawn Wilson at 713.623.2229 or Houston@picklesandicecream.com